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SUCCESS STORIES

Your Way to More Clients & Profit

Jessica Hernandez

Goddess Beauty Studio

Jessica's PMU Success Story

From $500 to $7,000+ Monthly

Jessica Hernandez, a permanent makeup artist in Chicago, transformed her business from earning $500-1,000 monthly to consistently hitting $7,000+ after joining Highstoke Media.

Before partnering with Highstoke Media, Jessica struggled with

Inconsistent bookings (1-2 clients per month)

Limited practice opportunities due to low client volume

Revenue ceiling of $500-1,000 monthly

Difficulty growing her permanent makeup business

After joining Highstoke Media in August 2023, Jessica's revenue showed consistent growth:

August 2023: $2,460

September 2023: $2,118

October 2023: $5,437

November 2023: $5,400

December 2023: $7,357 (highest month)

Key Results

7x increase in monthly revenue (from $1,000 to $7,357)

Consistent weekly bookings

Successful client conversions from consultations

Growing confidence in service delivery and pricing

Jessica's success demonstrates how implementing the right marketing strategy and support system can transform a permanent makeup business from struggling to thriving within months.

Tionna Peak

Onni's Blush

Tionna's PMU Success Story

From Teaching to Full-Time PMU: Tionna's Transformation

Tionna Peak, a permanent makeup artist and owner of Onni’s Blush PMU Studio in Florida, transformed her business from a part-time venture while teaching to a thriving full-time practice generating $6,000-7,000 monthly.

GOALS

Replace teaching salary

Specialize in paramedical tattooing

Transition from teaching to full-time PMU artist

Build sustainable permanent makeup business

Immediate Impact
Within her first months with HSM, Tionna experienced:

Unprecedented influx of consultation bookings

Multiple clients scheduled back-to-back daily

Nearly 100% consultation-to-client conversion rate

Ability to focus on expanding paramedical services

Key Results

Achieved 3-4x revenue increase compared to previous years

Hit $6,000-7,000 months (surpassing teaching salary)

Successfully transitioned to full-time PMU artist

Expanded services and client base in paramedical tattooing

Generated more income in one weekend than previous two-week teaching salary

Tionna's success demonstrates how implementing the right marketing strategy and support system can help PMU artists transition from part-time to full-time while significantly increasing their income and impact in the industry.

Mercedes Trevino

XO Aesthetics

Mercedes's PMU Success Story

$30,000+ in Her First Month:

Mercedes, a registered nurse turned permanent makeup artist in San Antonio, transformed her business from averaging $13,000 monthly to hitting over $30,000 in her first month with Highstoke Media.

GOALS

Expand training program beyond 2-4 students per month

Create consistent client flow

Scale business to support full-time PMU career

Build sustainable income to replace nursing salary

Immediate Impact
Within her first week of launching with HSM:

Generated $18,000 in revenue in first 2 weeks

Filled February training course with 4 students

Booked a private one-on-one lip blush training

Secured pre-bookings for March and April

Remarkable Results

Hit $30,000+ in first month (January 2024)

Potential for additional $10,000 in remaining opportunities

Expanded team by bringing on 2 new artists

Fully booked weekends through February

Mercedes' success demonstrates how implementing the right marketing strategy and support system can help PMU artists scale their businesses rapidly while maintaining high-quality service and expanding their team.

Reema Freeman

Bare Beauty

Reema's PMU Success Story

From $5K to Consistent $10K Months

Reema Freeman, a permanent makeup artist in North Carolina, transformed her business from inconsistent $5,000 monthly revenue to consistently hitting $10,000+ while working part-time as a new mom.

GOALS

Create consistent client flow

Build sustainable income to replace healthcare salary

Expand service offerings

Immediate Impact
After joining Highstoke Media in March 2023:

First month revenue jumped to $5,000 from sporadic bookings

Established consistent lead flow

Implemented effective consultation process

Built strong client relationships leading to referrals

Key Results

Now consistently generating $10,000+ monthly while working part-time (3-4 days/week)

Booked 2 months in advance

Successfully expanded services to include nano brows and fine-line tattoos

Attracting clients from multiple states (Virginia, South Carolina, Georgia)

Maintaining work-life balance while being able to have work/life balance (super important to her)

Reema's success demonstrates how implementing the right marketing strategy and support system can help PMU artists create sustainable, profitable businesses while maintaining work-life balance. Her journey from healthcare professional to successful PMU artist shows the potential for growth in the permanent makeup industry with the right support and systems in place.

Marija Srdic

Suave Brows

Marija 's PMU Success Story

From $11K to $15K+ Months

Marija, an established permanent makeup artist, transformed her business to stable monthly revenue with Highstoke Media's support system and done-for-you marketing (she had previously worked with another PMU marketer but they promised her too much, underdelivered and she basically did not have a good experience with them)

GOALS

Achieve consistent high-performing ads

Streamline lead management

Book months in advance

Surpass previous $11K monthly average

Maintain 15-20 new clients monthly

Immediate Impact
After partnering with HSM, Marija experienced:

Reliable ad performance replacing previous inconsistent campaigns from previous pmu marketers

Consistent booking flow eliminating weekly fluctuations

Professional support team ensuring campaign optimization

Key Results

Being able to hit $15K+ months

Maintaining steady flow of new clients monthly

Successfully managing both new clients and touch-up appointments

Eliminated stress from previous unreliable marketing attempts

Established predictable business growth with expert support

Marija's success demonstrates how partnering with the right marketing team can transform a good business into a great one, providing consistent results and reliable support for sustainable growth.

Rachel Lee

LoveleelLooks

Jessica's PMU Success Story

$10,000 in Her First Month

GOALS

Build consistent client flow and reach $10K monthly revenue as a new PMU artist.

IMMEDIATE IMPACT

Within the first two and a half weeks of launching her ads, Rachel secured $7K in bookings and deposits. By implementing the team's consultation strategy, she achieved a high conversion rate from consultations to bookings, creating a strong foundation for follow-ups with interested leads.

Key Results

By the end of her first month with HSM, Rachel hit her $10K target, validating the team's projection and strategy. Her success came from:

Consistent lead flow

Effective follow-up system

Professional support and guidance

Strategic booking process

Rachel's success demonstrates how implementing the right marketing strategy and support system from the start can help PMU artists reach ambitious revenue goals quickly while building a sustainable business foundation

Celebrating Our Achievers

Cristyn Myland

(The Labrowatory)

Kaylee Connor

(The Brow Factor)

Cynthia White

(Bladed Beauties)

Korrine Gilyanna

(GG Glam Studio)

Alyssa Ariemma Sanchez

(Luxury Looks Beauty)

Cathy Nguyen

(CC Cosmetics)

Lili Ma & Amanda Hua

Permanent Beauty By Lili & Permanent Beauty by Amanda

Suzie Villanueva

(VillaNu Beauty)

Lindsay & Jordan Bowerman

(Bowerman Artistry)

Maya Risteska

(Beauty Bliss Academy)

Madison Lee

(lip Blush Toronto)

Mona Vij

(Mona Beauty Studio)

Testimonials

Hear It Straight From Them!

5.0

#1 Trusted by PMU Artists

Hi guys! This last week I booked 16 new clients and a new student from my training campaign💖🥲My March is completely booked and my April has very limited availability ☝️ it feels AMAZING to know my books are filled. 🙏

Mercedes Trevino

Hey @Erika Espitia, bookings were so good last week that much that my neck hurts... so happy ,,,, 🥲

Hogla Jimenez

Just wanna give you an update that I have 5 clients booked consultations and 4 put down deposits-1 going to tonight!Thank you so much 🥲

Huyen Dinh (Helen)

So happy to say in the last week I have booked 11 new clients for Lip Blush and 2 new stretch mark packages. This week has been a great one for me that really proves that if you put in the time, the work and are genuine to your leads/potential clients… it TRULY pays off!Big thanks to Wendy Rosales for always being my cheerleader and big thanks to Ricardo Sanabia for setting up my AI chat bot assistant that has helped me get back to leads quickly and book phone consultations.On top of this… I have been getting back into being more consistent with social media big thanks to Camila Olmos and… I was able to upsell two of my existing clients to get a lash line enhancement and one of my clients to get her stretch marks camouflaged at their touch-up appointment 🥲🤩

Madison Lee

Highstokes, you rock! Since joining last month, I’ve closed 6 new sales and have 4 clients scheduled. I couldn’t have reached these milestones without your incredible team. I’m super excited to keep growing and can’t wait to be fully booked! 🙌

Yesenia Nissan

First month with Highstoke and I already got 10 new clients! WAYYYY more than I ever had in this entire year. 🥲So excited for the next few months and the new year to come! #manifesting

Shirley Tran

Just wanna give you an update that I have 5 clients booked consultations and 4 put down deposits-1 going to tonight!Thank you so much 🥲

Huyen Dinh (Helen)

I’ve been booking someone almost everyday! I’m at $17,064.25 in bookings

Tiffany Taylor

Just wanted to share how ever since I started working with Highstoke my confidence in my work has gone up📈 My current team is Amazing✨
My bookings are always consistent, and I love the freedom I now have with the Elite program. Looking back to the very start of my career I wish I would have found them sooner! 🤲

Kim Wong

5 New Sets of Brows closed this past week 🥲 that converts to $2150✨3 more Consultations, 3 more bookings for this week and about to close another one right now 🤯🥲I love this busy days, Good Busy 💪 like Team says 👋👋

Anamaria Rodriguez

I have 4 booked appointments for last week ($1000) and 4 for this week ($1000) 🥲I’m so happy I made this investment!

Fernanda Jones

Just wanted to celebrate getting 15 bookings over a couple days from the reactivation campaign alone! So stoked! 🥲

Kim Salazar

This is my first month with Highstoke! I’m 2 weeks in & have 7 booked appointments with small deposits 😊

Dominique Hernandez

Hi everyone! We went live 5 days ago and I have 5 bookings with deposits paid 🥲I’m over the moon!I also have four consults scheduled and another high-intent client who seems very likely to book.

Erika Richards

I’m super excited to announce and celebrate that I just booked my 6th client in my first week with Highstoke and I still have multiple consultations coming up (which I’m sure will convert to more bookings) and more and more leads every day😊

Nichole McHugh

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